Expertise – Public Affairs
Monitoring
With close-meshed political and media monitoring, we inform you about current topics that directly or indirectly influence your company. This also includes legislative and other political projects. Depending on your needs, we compile all the important information for you at EU, federal, state and local level and combine this with strategic assessments of the relevance regarding the developments picked up on in the monitoring. With stakeholder monitoring, you always have all political players in sight.
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Policy and Media Monitoring
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Monitoring of Relevant Stakeholders
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Appointments
Analysis
In addition to policy monitoring, it is now and then necessary to closely follow every step in a current legislative project and to evaluate the arguments of the stakeholders in detail. Particularly when companies or organisations are directly affected by proposed legislation, an in-depth analysis is required. In doing so, we also evaluate the respective points of contact and opportunities when it comes to influencing the political plans in your favour. A stakeholder mapping helps you to identify and address the relevant actors. General topic and background analyses embed the work in a larger context.
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In-depth Analysis of Current Legislation
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Issue and Background Analysis
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Stakeholder Mapping
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Executive Summaries
Positioning
Monitorings and analyses are not an end in themselves, but the essential basis for your own positioning. We develop a holistic positioning concept with you and support its implementation.
In addition, we support you in communicating with political stakeholders. This includes the preparation of statements on draft laws or other political projects within the framework of association hearings at federal and state level. You can also count on us at the municipal level. We compile all relevant information for you, prepare meetings or prepare fact sheets to help objectify the debate in some cases.
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Position Papers
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Statements on Proposed Legislation
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Preparation and Follow-up of Meetings
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Factsheets
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OnePager
Our partners
Elfnullelf – Beratungsgesellschaft für Strategie und politische Kommunikation mbh, or elfnullelf GmbH for short – is an innovative public affairs consultancy. We continuously develop new digital solutions and formats for our clients to ensure successful political communication and advocacy. We focus in particular on small and medium-sized enterprises and organizations (SMEs). We take a digital, transparent, and innovative approach to public affairs work (“lobbying”): Not only are the issues changing, but public affairs messages must also be implemented in innovative formats and continuously adapted to communication requirements. We offer various consulting formats: from monitoring (policy field observation) and political positioning to stakeholder engagement. Digital communication (digital PA), political public relations, and events are also part of our portfolio. For the latter, we operate a hybrid video studio for political communication in Berlin-Mitte, among other things. Currently, our consulting services focus on the political topics of construction, digitalization, energy, financial markets, health, and mobility. Long-term customer relationships and intensive thematic support, which identifies us as a content provider for our customers, are part of our self-image.
Fabian Haun
Geschäftsführender Gesellschafter
Udo Sonnenberg
Geschäftsführender Gesellschafter
Whether it's increasing corporate regulation, political polarization, or calls for action, your reputation as a company, institution, or NGO is becoming increasingly vulnerable to politics. And it's also becoming more international—because in the age of social media, what you do and say around the world is sometimes perceived as a political message in Germany, across cultures, borders, and languages. Unpredictability in politics has become the “new normal” in Germany as well: protectionism, extremism, and election surprises are the order of the day. How you can assert yourself in this context of politically sensitive issues and actors is a question of competitive advantage today—and tomorrow it may be a question of survival.
Peter-Alberto Behrens
Senior Berater
Services
Project Communication
In project communication, we focus on conveying your message effectively. Our approach combines strategic planning with creative execution to ensure that your projects receive the attention they deserve. We understand the importance of targeted communication in a dynamic environment and offer tailor-made solutions aimed at informing and engaging stakeholders. Whether it's internal communication, media relations, or public relations, our team ensures that your projects are communicated and positioned effectively.
Acceptance Management
In the area of acceptance management, we support you in ensuring comprehensive and effective participation of all relevant stakeholders in your project. From early public participation and citizen dialogue to participation and stakeholder management, our goal is to significantly increase acceptance for your projects. We recognize the importance of involving local residents, sponsors, the media, and politicians, and offer you tailor-made solutions. Our approach includes tried-and-tested concepts and proven formats to ensure structured and effective participation, whether through information, consultation, or active participation. Together, we will find the right form of participation.
Citizen Communication
We specialize in shaping and optimizing dialogue in infrastructure projects. We are aware that the acceptance and support of politicians, associations, authorities, and citizens are crucial to the success of these projects. We develop dialogue and participation concepts that are specifically tailored to the respective project. We act as bridge builders by presenting complex issues in an understandable way and strengthening our clients' effective communication. Our goal is to build and consolidate trust in the project and its sponsor through targeted participation measures and transparent communication.
Corporate Communication
We specialize in communicating our clients' strategies and topics clearly and purposefully. Our work includes positioning executives, aligning messages with corporate goals, and developing sustainable communication strategies, both internally and externally. Our main focus is on shaping the corporate image through strategic communication. This creates a strong bond between customers and the company and promotes employee identification with the company.
Crisis and Risk Communication
In crisis communication, we prepare companies to deal with acute, unforeseen events by developing fast, transparent, and trust-building communication strategies. In contrast, risk communication focuses on the early identification and communication of potential risks in order to take preventive measures and build long-term trust. Both approaches are crucial for strengthening your company's resilience and credibility. We support you in responding effectively to and managing both crisis situations and potential risks.
Political Communication
Our focus in political communication is on understanding and leveraging the influence of political processes on social change. We analyze political debates, extract relevant arguments and facts, and ensure that our clients' views are heard in political circles in Berlin. Our goal is to build bridges between politics, business, and civil society and to promote constructive exchange. In doing so, we rely on transparency and trust-building to implement effective and sustainable communication strategies.